LINE to Shut Down Short-Video Service LINE VOOM on September 30, 2025, After Consolidating Video Resources
LINE will end its short-video service LINE VOOM on September 30, 2025, after concentrating video business resources onto the platform. Launched in 2021 during the short-video boom, LINE VOOM absorbed resources from GYAO! and LINE LIVE, which were closed in spring 2023. LINE began creator support in 2024. The termination was announced on July 2, 2025, at LINE's 15th anniversary event, where the VOOM tag was replaced by a shopping tag. The service had a notably enthusiastic user base among children.
LINE VOOM is a short-video service available within the LINE application, which will cease operations on September 30, 2025.
Launched in 2021 at the peak of the short-video boom, the service entered a market where TikTok was rapidly growing its user base, and Instagram's "Reels" and YouTube's "YouTube Shorts" had also been introduced. LINE VOOM entered as a latecomer.
In spring 2023, LINE ended the free video distribution service GYAO! and the live-streaming service LINE LIVE, consolidating its video business resources into LINE VOOM. In 2024, LINE began offering support for creators. On July 2, 2025, at an event marking LINE's 15th anniversary, the company announced that the VOOM tag would be replaced by a shopping tag, and subsequently confirmed the termination of the service.
LINE VOOM's user base includes children, who have shown a high level of enthusiasm for the service.
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