Southern Media H1 Revenue RMB 3.789 Billion, Attributable Net Profit RMB 475 Million, Up 5.26%
Southern Media released its 2026 half-year report, posting operating revenue of RMB 3.789 billion and attributable net profit of RMB 475 million, up 5.26% year-on-year. Total profit rose 8.76% to RMB 600 million, while second-quarter attributable net profit surged 33.39% to RMB 174 million. The company advanced its 'Smart South Media' digital strategy, enhancing its digital textbook platform with AI features, launching the 'Huajuan Bangbang' companion learning product, and integrating AI dialogue into 'Southern E-Class'. It also participated in drafting industry standards for AI safety and corpus processing in publishing.
Southern Media disclosed its half-year report for 2026. During the reporting period, the company achieved operating revenue of RMB 3.789 billion, total profit of RMB 600 million, up 8.76% year-on-year; net profit attributable to shareholders was RMB 475 million, up 5.26% year-on-year. In the second quarter, attributable net profit reached RMB 174 million, up 33.39% year-on-year.
The company is advancing its "Smart South Media" development strategy, continuously iterating on the Yuejiao Xiangyun digital textbook application platform to optimize two-way usage scenarios for teachers and students. The student side enhances interactive experiences, while the teacher side focuses on upgrading AI lesson preparation functions. Construction of the "Wanjuan Yaoyi" learning large model is progressing in an orderly manner, and the student-side companion learning product "Huajuan Bangbang" has been launched. "Southern E-Class" has completed its new homepage UI design and AI dialogue function integration, and Yuejiao AI Listening and Speaking has accumulated more than 3 million users. In addition, the company participated in the formulation of industry standards for "Security Requirements for Artificial Intelligence Applications in the Publishing Industry" and "Crafting Requirements for Artificial Intelligence Corpora in the Publishing Industry."