Want Want Chairman Tsai Eng-meng Warns of Operating Crisis in August 2026 Letter
Want Want Group Chairman Tsai Eng-meng issued an open letter to all staff on August 14, 2026, warning of a major operating crisis facing the company. Tsai said the difficulties were foreseeable years ago, citing the group's failure to adapt to market changes despite nearly three decades of stable growth from several core products. He acknowledged that cooperation models with distributor customers were not adjusted in time, leading to customer attrition and declining profits. Tsai called for internal reflection rather than blaming external conditions, and warned that executives without measurable contributions will be eliminated.
Want Want Group Chairman Tsai Eng-meng has issued a letter titled "A Letter to All Want Want People" addressing the company's operating situation, urging all employees to attach great importance to the major operating crisis the company currently faces. The company had earlier published a voluntary announcement on the Hong Kong Stock Exchange website on July 26 explaining its operating status.
In the letter, Tsai said the present difficulties had been foreseeable several years ago. The group has relied on a number of core products to maintain nearly three decades of stable development, but has not kept pace with market changes in innovation and transformation. In recent years, cooperation arrangements with distributor customers were not adjusted in line with the shifting market environment, resulting in customer attrition and a year-on-year decline in profits generated from Want Want products. Tsai said the current situation stems from years of inertia and complacency, and from the failure to take timely corrective measures. He stressed that the group should reflect on its own shortcomings rather than blame the market or external conditions.
On personnel arrangements, Tsai stated clearly that the group needs employees who can contribute and deliver results, and that managers or cadres without output or merit will be eliminated. The content of the letter was made public on the morning of August 14, 2026.