Fujian's Chendai Town, Birthplace of Anta and Xtep, Produces 1.6 Billion Sports Shoes a Year
Chendai Town in Jinjiang, Fujian, is the birthplace of China's sports shoe industry, producing 1.6 billion pairs a year across 7,000 enterprises. Anta, Xtep, 361°, Hongxing Erke and Peak all started there, with founders belonging to the Ding clan, whose ancestral hall dates to the Ming Yongle reign. One-third of Chendai's 60,000 registered residents are Hui Ding descendants tracing to an Arab merchant lineage. The industry grew from family workshops after the reform and opening up, and the local government built Ancestral Hall Avenue around the Ding clan hall in 2024.
Chendai Town in Jinjiang City, Fujian Province, is an important birthplace of China's sports shoe industry. Anta, Xtep, 361°, Hongxing Erke and Peak all got their start here. The town covers 38.4 square kilometers and has a population of more than two million, with 7,000 shoe-making and supporting enterprises producing 1.6 billion pairs of sports shoes a year, making it the largest sports shoe industry cluster in China and the world.
Why this event matters
The event has a measured impact on 1 industry. The strongest current signal is positive for Apparel & Footwear, with intensity 60/100 and 70% confidence over a long term horizon.
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