Beijing Housing Policy After One Week: Second-Hand Transactions Up 8.6%, New Home Visits Up 15%
One week after Beijing introduced its latest property easing measures on August 7, the market showed positive signs. Second-hand home transactions reached 2,450 units in the first six days, up 8.6% week-on-week and 2% year-on-year. New home transactions rose 4.4% week-on-week to 451 units, though down 22.1% year-on-year. Some new home projects saw visits increase by 15% to 40%, with transactions up as much as 36%. Online engagement also improved, with user-initiated chats up 4.6% and confirmed viewing appointments up 33.3%.
Beijing introduced its property optimisation policy on August 7, and a week has now passed. Since the policy took effect, the market has shown positive changes, with some new home projects seeing higher visitor numbers and second-hand home viewings and enquiries increasing. On the first weekend after the policy, a project in Fengtai district saw visits up 15% week-on-week and transactions up 30%. A central state-owned enterprise project received more than 120 groups of visitors, up 40% week-on-week, with transactions up 36%. Projects outside the Fifth Ring Road, such as Baliqiao in Tongzhou, saw first-day visits up about 20% week-on-week, while several developments in Daxing saw a notable increase in repeat customer visits.
Online monitoring data show that within a week of the new policy, the number of user-initiated chat conversations rose 4.6% week-on-week, the user response rate edged up, and the depth of chat communication increased 4.3% week-on-week. The number of users leaving contact details rose 5.9% week-on-week, and confirmed viewing appointments increased 33.3%. On August 7, the Beijing Municipal Commission of Housing and Urban-Rural Development, the Beijing Municipal Commission of Planning and Natural Resources, and the Beijing Housing Provident Fund Management Centre jointly issued the 'Notice on Further Optimising and Adjusting the City's Real Estate Policies', introducing seven measures covering the optimisation of housing purchase restrictions, improvement of property gifting policies, and increased support from the housing provident fund. Non-Beijing-resident households purchasing commercial housing within the Fifth Ring Road are required to have paid social insurance or individual income tax continuously for at least one year.
In the first six days after the policy took effect, Beijing saw 2,450 second-hand home transactions, up 8.6% week-on-week and 2% year-on-year; new home transactions reached 451 units, up 4.4% week-on-week but down 22.1% year-on-year. From January to July 2026, Beijing's cumulative second-hand residential transactions reached 107,600 units, up 6.2% year-on-year; July saw 14,000 units, still up 9.8% year-on-year. For new homes, cumulative transactions from January to July reached 25,400 units, up 3.6% year-on-year; July saw 3,113 units, down 26% month-on-month but still up 8% year-on-year.
Why this event matters
The event has a measured impact on 2 industrys. The strongest current signal is positive for Residential Development, with intensity 60/100 and 80% confidence over a short term horizon.
Residential Development
- Direction
- positive
- Intensity
- 60
- Confidence
- 80%
- Horizon
- Short term
Property Brokerage
- Direction
- positive
- Intensity
- 55
- Confidence
- 75%
- Horizon
- Short term
Impact figures are analytical estimates that combine direction, intensity, confidence and event importance. They are not investment advice.