Pop Mart City Park will open the Wonder Forest zone on July 30 and introduce a tiered ticket system, its second price increase this year. Standard weekday tickets start at RMB 178, up from RMB 148 in April. The park, which opened in September 2023, achieved profitability in its first year. In 2025, revenue reached RMB 37.12 billion, up 184.7% year-on-year, and adjusted net profit rose 284.5%. Visitor numbers grew 70% in 2025 versus 2024. Non-parent visitors accounted for 59% and out-of-town visitors 58%.
Duan Yongping, a prominent investor and second largest shareholder of Pop Mart with a 7.65% stake, deleted a controversial comment after a user inquired about the impact of founder Wang Ning's unexpected accident. Duan's reply downplayed the user's own risk, sparking a heated exchange. The incident underscores investor sensitivity to succession risk in founder-led companies.